Swimply Net Worth, History, Founder, Funding (Updated)

The Swimply (swimming + simple) marketplace allows users to rent private swimming pools online. Individuals and groups are able to rent swimming pools from home owners on an hourly basis. 

You can make reservations using either Swimply’s mobile application or by visiting the company’s website, swimply.com. Swimply’s platform handles payment processing, communication, and certain amenities.

Swimply Overview

In the United States, there is $1,000,000 coverage for hosts. When using Swimply, people who don’t have pools can enjoy a pool at an affordable price while those who do have pools can earn revenue from their underused pools.

Renters and owners can presently access the service in Australia, Canada, and the U.S., with rates starting at $20/hour and going up to $275/hour. A pool may also be classified as a “family friendly” pool or as a “party friendly” pool.

Swimply Net Worth

In 2022, the swimply’s net worth is estimated to be between $6 million and $10 million.

Bunim Laskin Net Worth

There is no relevant information about the net worth of Swimply owner Bunim Laskin. We will update here when we get the information.

Owner’s story

The idea was first conceived by Bunim Laskin when he was 20 years old after observing a neighbor’s unused pool. By renting their pool, he helped pay for the pool’s maintenance. 

After realizing there was a business opportunity, Bunim launched Swimply in summer 2018. He began searching for nearby swimming pools using Google Earth satellite imagery. 

As soon as the company launched, its pre-seed funding totaled over $1 million. As soon as Swimply went live, it quickly had more than 30 pools, 400 reservations, and Laskin soon appeared on MSNBC. 

He dropped out of college by the end of that year to focus on his business. Swimply entered the Australian market in November 2019.

Swimply Shark Tank appearance

During Season 11 of Shark Tank, Bunim pitched Swimply in hopes of finding an investor who would help it reach its forecast of $239 million.

They didn’t get a Shark deal, but they have expanded to multiple cities and are seeking investors. 


In an initial round of funding, Laskin was able to raise $30,000 from friends and relatives and $1,200,000 from venture capitalists. During the year 2020, the company’s revenue increased by 4000%, despite a failed round of funding due to the COVID-19 pandemic. 

Norwest Venture Partners led the $10 million Series A round in 2021 for Swimply. Ancestry.com CEO Debora Liu and Poshmark CEO Manish Chandra participated in the round, as well.

Simply earns a 15% commission on rental fees and charges its guests another 10%. Its hourly rental rates range from $20 to $150. 

Liability insurance policy

Simply offers $1,000,000 of liability insurance and $10,000 of property insurance to Hosts in the US. Owners of swimming pools are required to conduct regular inspections of their pools, including testing for chlorine levels and inspecting tiles.